Focus Archive

Urban Threads NYC, a fast-growing sustainable streetwear brand, wanted to refresh their visual content for a new season launch. They aimed to reflect their eco-conscious identity while connecting authentically with the urban, youthful audience of NYC. The goal was to create versatile lifestyle shots for use across e-commerce, social media, and print lookbooks.

Client: Urban Threads NYC

Location: Brooklyn, New York

Service: Lifestyle Brand Photography

Industry: Fashion & Apparel

Duration: 3 Weeks

Photographer: Stotage Studio

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